Mar 17, 2026

23 min

How to Build a Parent Communication System That Actually Works

Struggling to keep parents informed? In this episode, Olivier shares his proven method to communicate with parents effectively, reduce complaints, and keep your sports programs running smoothly. Discover how to personalize messages, automate reminders, and segment your audience, so the right information reaches the right people at the right time, every time.

About Olivier Rousseau

For over 10 years, Olivier has been growing a Sportball franchise with locations in Montreal, Quebec City, and Ottawa. Facing the daily challenges of registrations and operations, he co-founded Activity Messenger to help other business owners better manage and grow their sports activities

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